Digital Marketing

CRO play important part of your digital marketing strategy. Conversion Rate Optimisation (CRO) is widely thought to comprise of simply designing a home page or landing page that looks nice, and a clearly displayed Call-to-Action. There’s actually much more to CRO which, if done properly, can boost sales substantially. Even if your conversion rate is already fairly high, CRO holds immense potential to increase it even further. Thorough CRO consists of an entire process, not simply redesigning pages. Here we introduce you to the 5 steps every website should follow for a proper conversion rate optimisation process.